7 Amazingly Simple Ways to Get More Blog Comments

simple ways to get more commentsYou’re getting no blog comments, you’re becoming disillusioned, you’re about to to give up…

But there is a way forward.

Have I caught your attention?  I hope so because comments are so important.

Over 90% of everyone that visits your site is going to be a lurker who will never comment, get over it!!

Your blog is part of your social media community and you want community involvement.  Encouraging and promoting comments on your blog will lead to a stronger community with more support for your content.

But it’s not that easy.  And it’s like the chicken and the egg scenario!  You get more comments when you have comments in place already.

So how do you kick off these comments and ensure your blog doesn’t look like a ghost town!

Here are 7 amazingly simple ways to get more blog comments.

1. Make it easy to comment

If somebody comes to your website, really enjoys your website and then wants to comment you need to make sure it’s easy to comment.

There are lots of different commenting systems available and some are much more popular than others.

If you’ve previously created an account with a comment system some allow you to stay logged in.  So when you arrive on the website you can comment without entering your details again.

If you have to enter your login details again the chances are you won’t bother or you forget what the login details are.

So make sure to have a commenting system that is popular and allows your users to stay logged in so they don’t always have to enter their login details.

Disqus is one of the most popular commenting systems and is available on 3 million websites.  Once you login you stay logged in so you never have to enter your login details again.  Reducing this friction helps a lot.

Action: Make sure that you use a popular commenting system and make sure your visitors don’t have to remember their login details each time to come to your site.

 

2. Link back to a commenters blog post

There is a WordPress plugin called CommentLuv.  When someone posts a comment it automatically links back to their last blog post.

Linking back gives the commenter an incentive to provide a comment in the blog.

In the following you see a comment and a link back.  This was from Kim Garst’s website who gets a ton of engagement on everything posted and has built up a really strong community of supporters.

 

CommentLuv

Each comment gets a link back to your blog post of choice

 

Action:  Consider CommentLuv as a possible plugin for commenting.

3. Do outreach

Not having any comments on your blog is completely your fault and not anyone else’s!!

If you have a blog that’s not getting any comments you need to reach out to people that may have something interesting to say about your article and ask for comments on it!

When you have comments you get more comments.  It’s hard to get the first person to comment so encouraging this will lead to more.

Figure out who the audience is relevant to and then reach out to them and tell them about the post.  Ask them to come back and comment.

If you are doing outreach you really need to manage this correctly.  You can use Excel to keep track of your outreach or manage it really well using a tool such as Buzzstream.

Buzzstream will ensure that you can keep track of who you reached out to.  There are some great serial commenters out there!

It’s not a case of using outreach to get all your comments.  It’s useful to get initial comments and you’ll get more comments on the back of those comments!

Action:  Build your outreach program for new blog posts.  You could just spend 15 minutes reaching out to relevant people and implement a good content sharing strategy. 

4. Get more social shares

You can write a wonderful piece of content but if no-one gets to see it then it will sit there on the shelf with the other posts.

One way of getting more people back to your content is getting your visitors to share out the content.  With more people coming back to your content you have a better chance of getting comments.

And if you’ve done your outreach and got some comments and then you get sharing going on your site… wham, bam, thank you mam… you’ll have some more comments.

Here’s our social sharing which is a plugin called Flare.

 

flare

The social sharing will move as you scroll!

 

Action:  Promote your post as much as possible to get more shares which will lead to more comments.

5. Have multiple comment options

What happens if you install Disqus but a really heavy Google+ user arrives on your site and likes to comment and share on Google+.

You could decide to replace Disqus with Google+ or you could give the person multiple options for commenting.  When they arrive they can comment on Disqus or Google+.

Ryan Hanley was recently experimenting with this and used this plugin for Google comments.

 

Multiple comment systems

Ryan has an option for Google+ and Disqus comments on his blog!

 

This is an option we are now considering.  We get great comments on Disqus but believe that we are missing out on conversation on Google+.

Action:  Consider having multiple comment systems on your blog.  Maybe your audience is really active on Facebook so you could add Facebook comments as a second option or maybe it’s Google+.

6. Interact with other commenters

If you build up a relationship with relevant people that comment regularly then they will start commenting on your blog.

If you’re using Disqus you can follow people.  You can then track what conversations they are having and start interacting with them.

Here’s an example from my friend Warren.

Disqus followers

Track other commenters comments

Action:  Check out your commenting system and find out if you can follow people that are relevant to your blog.  Start interacting with them and they will interact with you!

7. Ask for comments

There are no tools involved in this one!

One of the best ways of getting comments is asking for them.

For example, have a question at the end of post that encourages people to answer.

What I try to do is ask multiple questions and give people options.  For example, if I ask the question on this post ‘What other tips do you have’  you may not have other tips.  So I could also ask ‘are there any tips you would use’.

Action:  Give some people encouragement to comment and give them multiple options.  Don’t ask a question that is hard to answer unless you have an easy to answer question beside it.  Try to have at least one question that is relevant and easy to answer for most of your audience!

Summary

Blog commenting is an extremely important part of a blog but with the vast of visitors will not comment (lurkers!).

But you can actively promote comments and when you do the initial ground work then you can ease off a bit because blogs that get comments get more comments!

Actions

Ok, so here is where I follow through and encourage you to take action.  Here are some options:

1.  Comment below – Let me know are their tips above you would use?  Are there any tips you would like to add?  We find out now if you’re a lurker or a commenter!

2.  Each point has an option for action.  Consider implementing one of those points and increase the comments you get.

3.  Share this – If you share you’re community might enjoy it and I’ll get more chance of comments!

Thank you!

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  • http://www.magentaemedia.com Tracy Stonard

    You’re right about the 90% who never leave a comment! Some great tips you’ve shared here Ian. I’ve seen the ‘CommentLuv’ on other blogs and wondered which plugin it was so will be checking that one out for sure!

    • http://www.razorsocial.com/ Ian Cleary

      Thank you Tracy!

  • http://www.thinktraffic.co.uk/blog Mark Johnson

    We’ve actually been experimenting with not having any comments lately. What we have found is that we do get a little bit more social interaction (Twitter mainly, since that’s where we are strongest).

    I’m considering turning comments back on though, so these tips will be helpful for outlining a strategy.

    One thing I have wondered in the past is whether using things like Discus could hurt comments in niches with less technical audiences – since it would be likely that your readers wouldn’t have accounts and may be scared off.

    Obviously in a niche like online marketing, tools like Discus are much more relevant, but I would be interested to hear whether the results are as good for say a nutrition blog or a gardening blog.

    • http://www.razorsocial.com/ Ian Cleary

      Very good point Mark, as I’m in the Digital Marketing / Social Media Industry I see Disqus all the time. I’d love to see the profile of audiences on Disqus, that would be interesting reading!

  • http://profitblitz.com/ Marc Andre

    Personally, I don’t really think that 3rd party systems make it easy to comment. I prefer commenting on blogs that use standard WordPress comments over Disqus. I know there are a lot of people that avoid commenting on blogs that use Disqus because they have trouble logging in, don’t want to create an account or login using Facebook or Twitter, or because their comment doesn’t link directly back to their site.

    I agree that if you are already logged in to Disqus it does make it easier to comment, but if you’re not already logged in I think it makes it harder. That’s just my personal opinion.

    • http://www.razorsocial.com/ Ian Cleary

      Thanks Marc, I’d love to hear other people’s opinions also. A lot of the blogs I comment on have disqus and I’m logged in so it makes it very easy. But you have a point about WordPress comments. Ian

    • http://socialmediafuze.com/ Mary Green

      I agree Marc, I would rather use the WordPress system myself. I am now logged in to Disqus but would still rather the old fashioned system.

      • http://launchingcreative.com/ Nik Parks

        Sorry, guys. I used to agree with you but I prefer Disqus now-a-days. If commenting on other blogs is one of the best ways to get comments/build a community on your own blog, it just makes sense to have all of your comments under one hub.

        Also, I’m noticing that a lot of the “big bloggers” are using Disqus and I’m a big fan of not reinventing the wheel :)

        • http://www.razorsocial.com/ Ian Cleary

          Thanks Nik, yes it’s hard to argue again using Disqus!

    • Kristine Allcroft

      I agree! I don’t like to link Disqus to my other accounts . . . and they don’t make it easy to log in the other way.
      I like WordPress on our website because it allows me to filter the spam posts . . .and we do get a lot of those!

  • http://www.linkedin.com/in/annelizhannan Anneliz Hannan

    I am curious to hear your thoughts on the new Livefyre Sidenotes. Hopefully in a blog post?

    • http://www.razorsocial.com/ Ian Cleary

      Hi Anneliz, this may work on the big sites that get a lot of comments but most sites don’t get enough comments to try to get people to create conversation around sections of the blog. Also Livefyre don’t have the reach yet so difficult to move out other commenting systems. That’s just my opinion, what do you think? Ian

  • http://socialmediafuze.com/ Mary Green

    I think being active on other sites and commenting there, building relationships is the most effective way I’ve seen people use to build their own comments. The rest of the tips are great suggestions to get even more though, nice post, Ian.

    • http://www.razorsocial.com/ Ian Cleary

      Thank you Mary!!

  • https://google.com/+JasonRoberts2 Jason Roberts

    @iancleary:disqus I enjoy your emails and blog posts. I’ve discovered quite a few useful tools thanks to you. Keep up the good work.

    • http://www.razorsocial.com/ Ian Cleary

      Thank you Jason, and congrats on the new job, delighted for you!

  • Amy Cooke

    Another useful article, thanks Ian!

    As a commenter, I prefer sites that have Disqus, and I mean that too as someone who isn’t too technical. It’s really simple – as soon as you click one button you know what to do to login. Even people less technical than me know how to login to Facebook. I comment on sites with Disqus and I don’t comment on sites where I have to login to their site in particular – too much trouble and too intrusive creating a new account & giving out my info for every site I visit.

    • http://www.razorsocial.com/ Ian Cleary

      Thanks Amy, I’m a disqus fan also!

  • http://www.wwip.com/ Brett T. Smith

    Hey Ian – Great post as always! I think point #7 – Asking your reader(s) a specific question is one of the best things you can do to create engagement and get more comments. I’ve seen great results if you can first give your personal opinion and then ask – What do YOU “Think” or how do you “Feel” about xyz… Always speaking directly to one person makes a huge difference.

    • http://www.razorsocial.com/ Ian Cleary

      Absolutely, thanks Brett. I don’t think there’s anything wrong reaching out to people that have good knowledge around the topic you wrote about and asking their opinion. Thanks for stopping by! Ian

  • http://www.thetravolution.com/ Cristina

    Great post!! Glad someone has touched on this. I use Comment Luv combined with “Social” plugin – it lets commenters login with their Twitter or FB account.

    • http://www.razorsocial.com/ Ian Cleary

      Thanks Crisitina, does that work well for you?

  • http://whiteglovesocialmedia.com/ Anna Bennett

    Wow – I had no idea about most of the tools mentioned! Thanks @iancleary:disqus

    • http://www.razorsocial.com/ Ian Cleary

      Thank you Anna!

  • http://www.workreadplay.com Bryan Collins

    Did comments on you blog increase when you switched to Disqus Ian?

    Also, I notice Copyblogger turned off comments recently and are moving discussions onto their social media channels. I think this would only work for sites with a well developed social media presence though.

    • http://www.razorsocial.com/ Ian Cleary

      Hi Bryan, with such a big site like copyblogger it becomes hard to manage all the comments and the spam!
      Yes comments increased when I moved to Disqus but I guess that my audience is a lot of people in marketing who probably have Disqus profiles! Ian

  • http://candidkay.com Kristine

    Am pushing for WordPress to add CommentLuv for those of us using .com rather than .org sites. Would love to have access to this!

    • http://www.razorsocial.com/ Ian Cleary

      Hi Kristine, they probably won’t implement it but at some stage you should move to your own domain! Ian

  • Michelle Post, PhD

    Great post Ian. I especially like about giving options on how to make a comment. I do not like sites that ask for so much personal information just for me to comment. MP

    • http://www.razorsocial.com/ Ian Cleary

      Thanks Michelle!

  • Remah

    I am working on a new blog and all your posts are very helpful! I’d go with all the tips!

    • http://www.razorsocial.com/ Ian Cleary

      Thank you Remah, delighted to hear that, Ian

  • http://www.blogginglove.com/ Ravi Chahar

    Nice post. Comments are required for every blog. You have mentioned CommentLuv but in my opinion CommentLuv Premium is better. We can use antibacklink plugin with that.

    • http://www.razorsocial.com/ Ian Cleary

      Excellent, thanks for that Ravi, great to know about antibacklink. Ian

      • http://www.blogginglove.com/ Ravi Chahar

        Using this plugin i really helpful. It is made by Andy the founder of CommentLuv.

        • http://113tidbits.com/ tony greene

          If you get a chance….run your site thru a free trial of webmeup apps. The backlinks tool is very accurate in marking the “suspicious” links that CommentLuv creates.

  • http://113tidbits.com/ tony greene

    Comment Luv is kinda iffy. Many links are suspicious and dangerous labeled as possible manipulation.

    • http://www.razorsocial.com/ Ian Cleary

      Good point Tony, CommentLuv is not for me but a lot of people use it.

      • http://113tidbits.com/ tony greene

        I used to use it before the Panda was released but after seeing some really great sites get rid of it, I figured it wasn’t for me either.

        • http://www.razorsocial.com/ Ian Cleary

          Good point Tony.

  • Vonie

    Haven’t the slightest interest in getting comments. Share.

    • http://www.razorsocial.com/ Ian Cleary

      That’s entirely up to you, I love getting them! Ian

  • http://www.changeagents.ie/ Paul O’Mahony

    Good to find this issue being discussed here – in a coffee bar in Cork & the seaside village of Lahinch it’s also being discussed.
    Thanks for asking “Is there a tip you’d like to add?”
    How about this old tip: when you can’t be sure your new book will be reviewed – review it yourself. (Walt Whitman did this for Leaves of Grass first edition).
    You can leave a comment about your own post. You can get your business partner to comment – so there is dialogue.
    Even if no one else joins in – there is fresh thinking & extra value for lurkers to treasure.

    • http://www.razorsocial.com/ Ian Cleary

      Yes why not Paul. At least there is a comment to kick off conversation. You might even skip the question at the end of the post (e.g. what do you think) and put it in the first comment. That’s worth trying.
      Ian

  • http://minttwist.com Victoria Lennon

    Great post. I’ve not seen a lot of blogs using Google+ comments yet.

    • http://www.razorsocial.com/ Ian Cleary

      Hi Victoria, yes, I’m going to try out having Google+ comments and Disqus comments at the same time!

  • venkyiyer58

    Ian, Point No. 5 is not very clear. I did click through the link to the plugin page, but would appreciate an answer to this question: is there any way you can give a commenter an option between CommentLove, Disqus or Google+ at the point of comment, i.e., below your blog post? I have worked with all three, and am presently sticking to Disqus, but would love to know if all three can be offered as options to commenters.

    • http://www.razorsocial.com/ Ian Cleary

      I don’t believe 3 can be offered but you can have Disqus and Google+ just below each other. There’s also a plugin which allows a tabbed approach with multiple options. Check out Steamfeed who have Disqus, Google+ and Facebook options. Ian

  • http://www.classifiedadland.com/ Dave Cottrell

    Well done, Ian. I have shared this, and hope to see it go far and wide. Keep on with the great ideas.

    • http://www.razorsocial.com/ Ian Cleary

      Thank you so much Dave, I really appreciate it. Ian

  • http://www.mandarkaranjkar.com/ Mandar Karanjkar

    NIce post. As always, what one needs to do is serious implementation.!

    • http://www.razorsocial.com/ Ian Cleary

      Thank you Mandar

  • BigcomDevloper

    Great post here, Ian, Blog commenting is such a great thing to pour our views to our post and updates, here you put very important point to keep in mind to do blog comments.

  • sheeroh

    Hi Ian, I have found that asking for comments, as much as it seems rather obvious, actually works. Also, something else that has worked for me is the ‘Thank Me Later’ plugin which sends a message to the person who has left a comment, to say ‘thank you for leaving a comment on my blog’ It really encourages that person to visit and leave a comment again. And you can customize the message!

    • http://www.razorsocial.com/ Ian Cleary

      Cool, thanks for the tip for the ‘thank me later’ plugin! Ian

  • http://catherinerowan.com Catherine Rowan

    I have just installed commentluv and a social media plugin but never considered Google+ as I don’t use it. Something to think about. I like Disqus for commenting out, but it creates a conflict with something on my own blog so I don’t have it enabled there. New bloggers (like me) can soon become overwhelmed with trying to get blog comments, it’s no wonder many give up in frustration!

    • http://www.razorsocial.com/ Ian Cleary

      Yes Catherine! You may not use Google+ but your audience might! It depends on your audience!

  • amyjyoffie

    Great post. I learned a lot. I found the Flare site to be confusing and I don’t see the value. I have started asking people what they think about my blog post (along the lines of “What’s your opinion,” or “Agree or Disagree with my post?So far, it is not bringing people in. It’s early yet so, hopefully, it will ramp up.

    • http://www.razorsocial.com/ Ian Cleary

      You need to reach out to people directly. Email relevant people and tell them you’d love their opinion!

  • MD Golam Rabbani

    Niche blog commenting is very helpful for both site. I have learn some new tricks here. Thank you Ian.

  • http://mageowl.wordpress.com/ Colin Noel-Johnson

    I’ll be trying the Comment Luv plugin, I hadn’t heard about that before, hopefully it’ll help.
    I have the the normal problem of few comments, I get a decent number of likes on my blog, but rarely any comments… even when I ask for them. Hopefully these tips you’ve provided will help.

    • http://www.razorsocial.com/ Ian Cleary

      Thanks Colin.

  • amyjyoffie

    I will give this a try. Thanks!

    • http://www.razorsocial.com/ Ian Cleary

      You’re welcome.

  • Howard Lee Harkness

    Note that the “Flare” plugin (#4) is not being actively developed by the
    plugin author, although he claims to “monitor for major bugs.” It has
    not been tested against the current WP version (as of now, 3.9).

    • http://www.razorsocial.com/ Ian Cleary

      Hey Howard, they have developed a hosted version of Flare so although the plugin is not being developed any further you can use the hosted version, Ian

  • http://www.digitalinsights.in/ Digital Insights

    Great post Ian. Personally I agree with #6 its the best way to increase your blog post comments!

    • http://www.razorsocial.com/ Ian Cleary

      Thank you, it’s a great way for sure!

  • http://www.thrive-365.org/home Donna

    Thanks for the tips! Just installed Disqus and I’m thinking it’ll be easier for folks. Appreciate it.

    • http://www.razorsocial.com/ Ian Cleary

      Thanks Donna!

  • BigcomDevloper

    Thanks Ian, very helpful post here, It will really very helpful in my work as well before its always. Blog commenting is one of the best way to connect with people.

  • http://anniekateshomeschoolreviews.com/ Annie Kate

    I find that mysterious forces are at work too. Sometimes I get very few comments; other weeks there seem to be many even though I have done nothing differently.

    • http://www.razorsocial.com/ Ian Cleary

      Yes Annie, you’re right, it’s not always an exact science!

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  • John Barry

    Perhaps the simplest is asking. My feeling is that the plethora of assistive software is both accumatively expensive and time consuming in order to learn how to use. For a small business I don’t believe anyone has that time! That being said sometimes you learn from reading a) there are many ways to solve a problem and b) sometimes the obvious thing is to ask! I will gladly continue to read your posts. Thank you.

    • http://www.razorsocial.com/ Ian Cleary

      Yes good point John, if asking works then do it!! Thanks for your feedback and delighted you will come back again! Ian

  • Andie

    Since you are discussing this matter, I would also enlighten everyone that leaving comments should not be taken as easy as abc. For all you know you must ensure that every comment you left a blog should be worthwhile and sensible. It should be like composing any word, rather it should connect to other commentators as well.

    _______________________________
    Andrei Wright
    husqvarna trimmer heads

  • amyjyoffie

    What about Intense Debate? Do you think Disqus is a better tool? Why?

    • http://www.razorsocial.com/ Ian Cleary

      If you’re going with a 3rd party tool you’re better off going with the most popular one and that’s disqus!

  • Chris

    Well written, thanks. Integrating G+ into the comment system is something I have been considering for a while- is there a system in place that already provides this, say for WordPress?

    • http://www.razorsocial.com/ Ian Cleary

      Yes Chris, I can’t think of the name of the plugin but if you check out http://www.ryanhanley.com/ he has it set up.

  • http://warrenwhitlock.com/social-media-expert Warren Whitlock

    I’ve been teaching bloggers to comment for many years. I tell them “If you have time to read a post, you have time to leave a comment”

    This is news to 90% or more as you stated here.

    It amazes me how people can think they deserve an active community when they aren’t active themselves. And a few complain that the chore of responding to comments is too much work! I ask they “why else would you blog?”

    Today, I’m less likely to post than comment. Since my goal is connecting with people, I don’t much care if it’s on my blog or yours, and most of my posts get far more conversation off the blog than on. Which is great!

    • http://www.razorsocial.com/ Ian Cleary

      Thanks Warren. Sometimes people ask me what happens if they get too many comment when they enable them!!!!

      I love responding to comments. My blog posts are never 100% complete and I learn from other people providing their opinion. I love it!!

      Ian

      • http://warrenwhitlock.com/social-media-expert Warren Whitlock

        I interviewed Liz Strauss (http://j.mp/lizshow) and asked her how she got to 80,000 comments (now much higher). She laughed, and said that a lot of the comments were hers.

        Discussion makes a difference.

        The best tip she gave was to not think you have to completely cover an issue. Your job is to open the discussion.

        I need to do another show on this. Maybe I can interview you Ian. What do you say?

        • http://www.razorsocial.com/ Ian Cleary

          Hi Warren, absolutely, anytime! Ian

          • http://warrenwhitlock.com/social-media-expert Warren Whitlock

            Great to speak to you and I see we missed one topic. I’ll be sending an invite for the new series coming up shortly

          • http://www.razorsocial.com/ Ian Cleary

            Yes, Warren fab speaking to you also! Ian

          • http://warrenwhitlock.com/social-media-expert Warren Whitlock

            I love how our longest exchange on a comment thread occurred here on your post about comments. If people just learnt this, they’s zoom.

          • http://www.razorsocial.com/ Ian Cleary

            Ha! and it’s not every yet Warren, what do you think :-)

          • http://warrenwhitlock.com/social-media-expert Warren Whitlock

            We will get there.

  • http://www.changeagents.ie/ Paul O’Mahony

    Well said Warren Whitlock. For both the substance of your comment and your style (refreshing – makes me want to know more about you).

    • http://www.razorsocial.com/ Ian Cleary

      Hi Paul, Warren is a great guy! Ian

  • http://warrenwhitlock.com/social-media-expert Warren Whitlock

    I just saw some research about SEO value and the how now that most of the spam trick options are gone (Yay!) how using one good comment engine makes sense.

    I’d tried Facebook and Google and multiple options, but the trouble is how those take ownership of the comments. Disqus puts comments into your database.

    Livefyre is a viable alternative, but Disqus has the market share, giving easy login, though not quite as universal as Facebook.

    I thought that allowing comments to post on Facebook (or anywhere) would mean more exposure, but current trends make me think that Flares do a better job of that. I’m moving back to Disqus

    • http://www.razorsocial.com/ Ian Cleary

      Thanks Warren. I think Livefyre has good functionality but as you said Disqus have the largest share which means more people are logged in when they come to your site. I used to use WordPress native comments but I get more comments with Disqus! Have a great week-end! Ian

  • Sudhir Yadav

    I am still now thinking about my blog which have only 6 comments. Ian, what can be the problem with my blog?

    • http://www.razorsocial.com/ Ian Cleary

      People comment on blog posts that have comments. Writing an interesting article and reach out and look for comments. As you get comments you’ll get more comments!!