Do you use any tools that will help with this?
In this article we outline 5 tools you can use to optimize your images. This is the first of 3 posts on using images on the web, come back next Monday for the next one!
1. Adjust the size of your images using Smush.it
Smush.it removes unnecessary bytes from your images to reduce the size of them. It’s a lossless tool which means that even though the size of the image is reduced there is no change to quality.
Here’s an example of the image size adjustment with a few random images I tried.
Smush.it is also available as a wordpress plugin. When it’s installed the images will automatically be smushed in the background!
2. Focus attention with Color Splash
Color splash is an iphone and ipad app that changes your image to black and white and then allows you to color in a section of the image. This means that the piece you color in will really stand out within the image. It’s a cool app with very simple editing capabilities.
I originally came across this app when Amanda from Spiderworking wrote about it. Read her article for more details on how to edit images using Color Splash.
3. Modify your images using Picmonkey
Picmonkey is a great tool for modifying images. You can add text, place borders on the image, sharpen up your image, add shapes, arrows and much more.
Here’s an example of an image before it was edited.
This is the image adding a nice border and some text which took about 10 seconds.
When you are sharing out images on social media text on the image can be very useful. Text on an image captures attention and is particularly important if people are sharing the image to sites such as Pinterest.
4. Placeit – Add your image to pre-defined templates
With Placeit you can select an image or provide a web address and add it to one of their templates. The images are displayed within iPhones and iPads with different backgrounds. This is cool to show off a new product or service you have or just your website.
Here is an example, I just entered the web address of our site and Placeit embeds this onto an ipad with an image of an office in the background, cool?
5. Autoreplanete – Social Media Image Maker
Autoreplanete provide a free tool for adjusting the size and touching up an image you want to use for your social media profile.
The interface is quite simple. You select the platform, the image type you are uploading (e.g. header, profile etc), upload the image and then start adjusting the size and touching it up.
Images are becoming increasingly important. You see how quickly Pinterest is growing and there are other visual type platforms such as ‘Fancy’ that you will hear of soon. I know that we are going to spend more time improving the quality of our imagery, what about you? Any tools you’d recommend? Do you like the ones above?
Note: A site I’d highly recommend if you want to know more about using images is Socially Sorted which is run by my friend Donna Moritz.